MEET THE TEAM
At Aligned, we are all about making your success our priority.
With a talented team from across the globe, we skillfully navigate the maze of business regulations in over 60 countries. Our diverse expertise and understanding of different languages and time zones mean we are here for you 24/7, handling the details with precision and care.
CEO
Aligned was founded by Lezé Cupido, who drew on her deep experience as an Executive Assistant to High Net Worth Individuals. Lezé gained a profound understanding of the diverse needs of her clients, having travelled 50 countries. Seeing a growing demand for top-tier administrative support, she envisioned a service that would streamline and elevate business operations. Lezé leads Aligned in transforming global business management and empowering personal success.
Head of PRO Operations
Kim leads Aligned’s public relations, communication strategies, and external relations with precision and expertise. She specialises in managing Golden Visa and Tourist Visa applications, ensuring every step of the process is smooth and hassle-free. From accurate documentation to meeting critical timelines, Kim ensures our clients experience seamless and efficient service.
Executive Assistant
Lashay is an EA at Aligned. She works closely with the team to ensure the seamless management of office operations. Her responsibilities include handling schedules, coordinating logistics, managing client interactions, and providing comprehensive support to ensure the leadership team can focus on strategic priorities.
Executive Assistant (Visa Department)
As an EA, Chané plays a key role in supporting our clients with Golden Visa and dependent visa applications. From coordinating documentation to ensuring every submission is seamless, accurate, and stress-free.
Accountant
Rijoy ensures Aligned’s financial operations run smoothly and accurately. He manages accounting processes, reconciliations, reporting, and compliance with precision and reliability. His structured approach and attention to detail support clear decision-making and help keep the business running efficiently.
HR & Executive Assistant
Mikailin delivers exceptional executive support to a high-profile business owner with a diverse portfolio of international companies. She excels at managing complex schedules, handling critical correspondence, organising meetings, and maintaining seamless communication across global time zones.
Relocation
Rachel is the Head of Relocations at Aligned. She leads the team responsible for guiding clients through every stage of their move to the UAE. Her responsibilities include overseeing visa and PRO processes, coordinating home search and school placements, and managing the end-to-end client journey to ensure every relocation feels seamless from first contact to settling in.
Executive Assistant
Loraine is an Executive Assistant at Aligned. She works closely with the team to keep communication clear and operations running smoothly. Her responsibilities include managing schedules, coordinating with clients, and providing calm, organised support that allows the leadership team to stay focused on what matters most.
Executive Assistant
Brogen provides organised, high-level support to ensure every client’s day runs smoothly. She manages schedules, travel, communication, and daily logistics with efficiency and discretion, offering calm, reliable assistance that makes life in the UAE feel effortless.
Executive Assistant
Wilmé is an EA to a high-net-worth business owner in Dubai. She brings a wealth of expertise in executive operations, scheduling, and confidential matters. Her skills in calendar management, travel planning, and stakeholder coordination ensure seamless efficiency, discretion, and top-tier support.
Executive Assistant
Jean-Mari plays a crucial role in daily operations by maximizing efficiency and streamlining workflows. She manages calendars, communications, travel logistics, and confidential matters with discretion and a proactive, solutions-oriented approach.
Company Formation Specialist
Karan specialises in company formations, business licensing, and legal registrations, ensuring seamless compliance with UAE laws. With a keen understanding of client needs, he goes the extra mile to provide tailored solutions that transform businesses with exceptional quality and precision.
Head of Administration India
Shaila leads all administrative operations in Aligned’s India office, ensuring smooth workflows and optimal productivity. Her expertise ensures that the team operates efficiently while supporting the broader organisational goals.
OUR STORY
Aligned was started when the Founder, Lezé Cupido (who used to be an Executive Assistant for high net worth individuals) realised the need for extraordinary EA’s in the business world. The idea behind Aligned was to enable individuals and businesses to be more efficient in everything they do. Lezé came to the realisation that by providing EA’s to business owners, it ultimately empowers individuals and allows business owners to focus on what they do best instead of spending time on administrative tasks.
MISSION
At Aligned, our mission is to accelerate growth of any global companies coming into Dubai.
VISION
Aligned strives to be the leading provider of integrated administrative solutions. We aim to offer a centralised platform for businesses in Dubai and beyond, delivering seamless services from company formation to strategic guidance, redefining standards of efficiency and reliability.
VALUES
Our values are the foundation of our work. We are customer-centric, tailoring services to meet unique needs. Integrity, efficiency, and collaboration guide our operations, while innovation and a commitment to excellence drive us to continuously improve and exceed expectations.