Aligned

MEET THE TEAM

At Aligned, we are all about making your success our priority.
With a talented team from across the globe, we skillfully navigate the maze of business regulations in over 60 countries. Our diverse expertise and understanding of different languages and time zones mean we are here for you 24/7, handling the details with precision and care.

Léze Cupido
Lezé Cupido

CEO

Léze Cupido
Cherese Erasmus

Head of HR &
Business Development

Léze Cupido
Cayleen

Executive Assistant to HR
and CEO

Léze Cupido
Melissa Olori

Executive Assistant &
Creative Manager

Léze Cupido
Mikailin Schmidt

Executive Assistant to International Business Owner

Léze Cupido
Lynn-Marie

Real Estate Specialist

Léze Cupido
Kim Noack Barnard

Head of PRO Operations

Léze Cupido
Karan Badhwar

Company Formation Specialist

Léze Cupido
Guru Shivram

Head of Operations

Léze Cupido
Bronwyn Pretorius

Accounting and Tax Advisory Specialist

Léze Cupido
Shaila Shree

Head of Administration India

Léze Cupido
Edwin Mathews

Real Estate Advisor

OUR STORY

Aligned was started when the Founder, Lezé Cupido (who used to be an Executive Assistant for high net worth individuals) realised the need for extraordinary EA’s in the business world. The idea behind Aligned was to enable individuals and businesses to be more efficient in everything they do. Lezé came to the realisation that by providing EA’s to business owners, it ultimately empowers individuals and allows business owners to focus on what they do best instead of spending time on administrative tasks.

MISSION

 At Aligned, our mission is to accelerate growth of any global companies coming into Dubai.

VISION

Aligned strives to be the leading provider of integrated administrative solutions. We aim to offer a centralised platform for businesses in Dubai and beyond, delivering seamless services from company formation to strategic guidance, redefining standards of efficiency and reliability.

VALUES

Our values are the foundation of our work. We are customer-centric, tailoring services to meet unique needs. Integrity, efficiency, and collaboration guide our operations, while innovation and a commitment to excellence drive us to continuously improve and exceed expectations.